Understanding the value of online marketing

  Making websites today is nothing like the days of old, nay, not even like the days of 5 years ago. They have become much more automated and streamlined. Think apps, like on your smartphone, but all serve different purposes and can simply be plugged into a snazzy premade template page. If you don't feel like putting the website together yourself, you can simply head over to a popular freelancing website and pay someone a small lump sum to do it for you. Plain, uneventful websites have always been easy to come by, but some pretty average and functional eCommerce websites are now a standard. Now, we pose this question: Do you want to create a cookie-cutter website for your powerful and dynamic online presence foundation? While website templates and makers aren't without their plus sides, there are benefits to custom web design services that far outweigh the latter. They also provide an anchor for building out an online presence with many strong branches. For new entrepreneur...

If you are running a business without any online presence, it is difficult for you to survive in near future with your competition. Maybe you have also felt it already the need of building a website for your business as there are so many benefits of it and you must not hesitate anymore before building your website. These are not just talks and rumor's but there are stats that speaks, lets discuss them. Maybe you are happy with just promoting your business on social media platforms or maybe you don’t have a budget for it, what so ever the reason is you must reconsider about a website after these website design stats. There are billions of searches done every day and have your own website in between will surely benefit you in some extant. Before actually go out for shopping any product, more than 80 percent people search online for what they want to buy. Out of all products searched online, 35 percent of them are bought within couple of days. Hundreds of billion dollars are spent...

We cannot overstate how important having a website is for your online presence. Whether your business is large or small, a website is one of the most effective and powerful digital marketing tools available. That being said, there is a right and wrong way to create and host a website. Entrepreneurs that are new to the business of websites may be tempted by offers of "no-fuss" free hosting services. While the cost of a free hosting service is real light on the pocketbook, there are several other aspects of your site that will have to pay up. The following cons of free website hosting are below: Bandwidth Limitations The amount of bandwidth that is allocated to a website is equally proportional to how long it takes to load. Essentially, the more bandwidth your website has, the faster it will load. Sites with large media elements such as videos require lots of bandwidth to load properly. Free website hosting providers are blanketing a large number of other websites and, beca...

You have a small business you want to hook up with some e-commerce opportunities, but where do you start? There are plenty of contenders for the top spot of the best low-cost eCommerce platform to use for this purpose. Today we will be discussing Shopify and, although it can act as a very beneficial e-commerce solution, the disadvantages that a platform like this can present to you. Building an online store website design is made much more simple with a platform like Shopify. Delivering great convenience and simplicity oftentimes sacrifices other elements that can also be really important to some businesses for running a store online. Here are some of the variables you might consider as drawbacks from an investment in the platform: Less Customization While a Shopify website has plenty of add-ons to design and customize your site, there is an absolute greater capacity for creative control when you invest in a custom website. More custom control can mean creating a shopping experie...