5 Most Popular Social Media Marketing Post Types

Chances are you have taken to a social media network looking to communicate with potential customers about your business. Your brand might even speak out from more than one network with a variety of messages. A good social media marketing campaign will take different approaches to various networks into account to represent your brand in the most effective ways on social media. Crafting social media posts that communicate effectively and engage potential audiences takes a lot of consideration. The voice, look, and type of post can look different from one social media network to the next, depending on the goal and audience base. The following list details the most effective types of posts for your social media marketing campaign: Video Type Posts Posts with video content created for any social media network take the cake for the most engaging post type. This type of content also performs best with both B2B and B2C audiences. Leaps ahead of the r...