Using Hootsuite for Your Social Media Management
Social Media campaigns are the backbone of your social media success. They package up your messages with precise and attractive ways to deliver them along with accurate targeting for who would best receive those messages. They help you measure the messages' movement and engagement to your audiences on your social media platforms. Here we will provide ideas of some of the top performing campaign types for you to use as inspiration to increase next quarter's social media outcomes. Utilize Established Holidays and Other Dates of Interest For example, a successful campaign from DiGiorno pizza was centralized around National Pizza Month in 2019. By piggybacking the love of both pizza and free stuff, they were able to combine authentic, organic interest with attractive incentives to participate into a perfect blend. Free pizza was the hook for the offer and gave them plenty of user-generated content for further promoting the campaign. Taking full advantage of the attention an...